ad script generator: high converting ugc and 30 second spots

ads win when the angle is crisp and proof lands fast. this ad script generator guide covers pas frameworks, benefit stacking, and platform-specific ctas. you’ll learn to balance claims, compliance, and creative pacing. for prompt recipes, tool orchestration, and qa checklists, see our comprehensive ai script generator guide to streamline production.

what a good generator should give you

you do not need a heavy tool. you need three steady outputs.

• one line that states the win in plain words
• a beat map that fits 15s 20s or 30s
• a checklist for shots text proof and the ask

if your setup gives you those three you can handle most briefs in a morning.

the promise proof path spine

every strong ad fits the same spine. promise. proof. path.

• promise state the benefit in the first second. put it on screen
• proof show a number or a live demo. one cue is enough
• path ask for one action. say the path and show the path

you can run this spine in ugc selfie style or in a clean 30 second spot. the bones do not change.

timing maps you can reuse

pick one length per edit. do not cram two formats into one cut.

15 seconds

• 0–2s promise
• 2–8s proof demo
• 8–12s benefit recap
• 12–15s path

20 seconds

• 0–2s promise
• 2–6s pain line
• 6–14s solve with quick before after
• 14–20s path with a light reducer

30 seconds

• 0–3s promise
• 3–8s proof cue
• 8–18s two steps only
• 18–24s offer or bonus with a reducer
• 24–27s recap the win
• 27–30s path

write to time. read aloud. trim until the beats land without rush.

ugc vs polished spot

ugc selfie style

• face to camera for promise and path
• b roll or screen for proof
• captions large and high to avoid ui
• tone like advice from a friend

polished 30s

• clean supers under seven words
• product macro or screen macro for proof
• offer sits on screen for a full second
• url or qr code in the last three seconds

use the style that matches budget and placement. keep the spine the same.

hook lines that buy the pause

hooks should use plain speech. keep them under ten words. pair each line with a matching visual.

• get paid on time without long threads
• cook fast and clean faster
• fix your phone screen today
• one change that lifts hold rate
• three steps to smoother demos

visual matches

• number card with last month’s result
• before frame then after frame
• timer on screen
• cursor highlight on the key click
• product in hand during the first second

the viewer must grasp the point even on mute.

proof beats that pass review

one cue is enough. stay honest and specific.

• metric time saved error rate late pays click through
• before after split screen with old vs new
• mini case who what changed result one line each
• named user role or industry if allowed

if a claim is big add a short scope line. last month. first week. sample account. review teams like clarity.

shot lists that cover most briefs

you do not need many angles. two or three is enough for pace.

solo creator

• a roll selfie for promise and path
• screen capture or product demo for proof
• cutaway hands or environment for rhythm

small team

• hero product macro for open
• screen macro with cursor highlight
• face for offer and path

mark shots in the script. your edit will move faster.

on screen text captions and legal

• hook super under seven words
• one number card only
• offer line holds for a full second
• captions high to avoid buttons
• if you claim time or money saved add a short scope line
• avoid tiny fonts and stacked overlays

big words beat small words. space beats clutter.

audio and pacing

talk like you coach a friend. one idea per sentence. leave a small pause after the promise and before the path. keep music under the voice. if the track competes lower it again. silence for a beat helps a demo land.

the reusable ad sheet

copy this and fill it for each brief.

audience

[who needs the win]

promise

get [benefit] without [pain]

proof

[metric or live demo] with [scope if needed]

steps

1. do [action] and see [result]
2. add [simple input] and see [clear outcome]

offer or reducer

[price or bonus] with [risk reversal]

path

[start free] [get the bundle] [book a slot]

[path text on screen]

keep nouns concrete. use verbs that move the hand.

three ready scripts you can adapt

saas invoicing — 30s

0–3s promise

get paid on time without chasing emails

3–8s proof

late pays dropped 40 percent last month

8–18s steps

step one connect your clients

step two set due dates and auto reminders

split screen old thread vs paid stamp

18–24s offer

full trial for 14 days no card

24–27s recap

clean invoices on time payments

27–30s path

create your first invoice at billright dot app

cookware bundle — 20s

0–2s promise

cook fast clean faster

2–6s pain

scrub forever after dinner

6–14s solve

egg slides off. one wipe. no residue

14–20s path

get the two pan bundle. free returns

local repair — 15s

0–2s promise

cracked screen fixed today

2–8s proof

most repairs under 30 minutes

8–12s benefit

no long wait no surprises

12–15s path

reserve at fixlab on main street

swap names and visuals. keep the bones.

angle bank to test

pick one angle per edit. clean focus beats mixed messages.

• speed save an hour a week
• simplicity two steps from start to result
• social proof trusted by two thousand users this year
• value bundle and save this week
• certainty money back if it does not fit

write one script per angle. change only the hook and the proof. keep length and structure the same.

objection lines that feel calm

name one doubt. answer with one cue. move on.

• is setup hard two steps and you are live
• will this work for my niche used by six b2b consultants this year
• what if i do not like it cancel any time

place the line near the offer or the proof.

titles primary text headlines

pair your script with copy that moves the hand.

primary text

• get paid on time with clear terms and reminders
• cook fast and clean faster with one wipe
• fix your screen today no long wait

headline

• start free today
• bundle and save
• book your slot now

description

• no long setup
• free returns
• cancel any time

keep each block short. one verb per line.

a ten minute drafting workflow

use this fast loop on busy days.

minute 1–2

write five hooks and pick one

minute 3–5

choose a timing map and paste the beats

minute 6–7

drop one proof cue with scope

minute 8

write the offer or a simple reducer

minute 9

write the path and the on screen path

minute 10

mark shots and overlay text

record while words feel fresh. one clean take beats five perfect ones.

testing plan that fits small budgets

change one thing at a time. keep length and structure the same.

• round one test two hooks
• round two keep the best hook and test two proof frames
• round three keep both and test two paths

track three numbers.

• hold at three seconds
• cost per click
• the action that pays the bill

pick a winner when it beats your baseline twice in a row. archive the rest for slow weeks.

common mistakes and quick fixes

• two promises in one ad pick one benefit and save the rest
• feature tours teach two steps only and show outcomes
• claims with no proof add a number card or a live before after
• tiny supers use fewer words in bigger type
• muddy path say the path and show the path on screen
• music too loud drop the level under the voice

fix the hook first. then tighten step one. most gains live there.

a simple export checklist

• hook visible in frame one
• proof in one cue not three
• steps show action then result
• offer or reducer holds on screen
• path is spoken and shown
• text readable on a phone
• audio clean with music under the voice

if one box fails fix that first. then ship.

why this system works for freelancers

clients want steady output and clear results. a simple generator gives you both. you draft in minutes. you record without stress. you show a repeatable plan on calls. over time you build a bank of hooks proof lines and end cards. you can step into any niche and still move fast. your ads feel honest because the proof sits close to the promise.

you now have a clean way to script ugc and 30 second spots that earn a pause and drive a single action. if you want a ready spine for selfie style ads that build trust fast read the ugc ad script template and borrow lines that match your offer and proof.